| Merchandising |
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Grape soda, cola, water, chocolate bars, pretzels…there is long list of products that you can stock in your machines. So how do you make the most intelligent decisions to keep your customers happy and keep your products moving? The answer is simple – merchandising. Your customers give you constant input on their preferences by the purchase decisions they make. And your machines keep track of that info for you. All you have to do is tap into that gold mine of data to optimize your storefront. We call it “forecast first.” Using our “forecast first” approach gives you the power and flexibility to use forecast tools to transform your machine replenishment model from static schedules to dynamic scheduling – driven by actual replenishment needs. Your drivers collect machine inventory data – either manually or automatically through the DEX jack into their handhelds. Once downloaded into your back-end system, EASITRAX helps you maximize the use of accurate, historical item level sales data to make the best merchandising decisions. The robust Report Writer gives you the reports you need to track product sales performance over time. You can even track the position of each product in each machine so you know your best sellers are placed correctly. Then, you can pre-kit products from the warehouse or from the truck – stocking your machines with exactly what your customers want. And total automation from the back-end to the handheld ensures that your drivers always have the most up-to-date information at their fingertips. |
